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I'm grateful that an alert reader pointed out this video from Nike's GameChangers campaign. Sometimes the best way to demonstrate the absurdity of a baseless viewpoint is to give it an unfiltered airing, a tactic used here to great advantage, I think:

Three women will do just that, and you, the athletic woman reading this blog, could be one of them. For that to happen, you have to enter the 'Me, Myself' contest hosted by adidas. Go to www.adidas.com/women and share your training struggles and successes. Then, if yours is among the three stories chosen, you will take part in a professional photo shoot with Candace Parker. Your image will then be seen in advertisements online and in adidas stores as part of promotion for the 'Me, Myself' campaign. Good luck!

I close with an observation. It is a promising sign that many companies like adidas are starting to embrace female athletes and the physical culture now flourishing among women. Everywhere today athletic women flex their muscles; women have discovered that they, too, can be strong. Society must adapt to this. Change is afoot.